Whatever you're building, I am here to help you take the first step with confidence.
Social Media
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Plan for Decorating
This social media post was designed to encourage homeowners to think ahead when remodeling by planning for future decorating decisions. The goal was to highlight how early design choices can make a significant impact on the final look and functionality of a space, while keeping the content visually engaging and easy to digest.
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Our Design Process
This social media post was created to communicate the business’s design process in a clear, approachable way. The objective was to build trust with potential clients by breaking down each phase into simple, digestible steps, while maintaining a cohesive and visually engaging layout that reflects the brand’s style.
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Holidays
These holiday social media posts, such as Thanksgiving and Veterans Day, are part of a broader series created throughout the year to keep the brand timely and engaging. Each design blends seasonal relevance with consistent branding, using thoughtful messaging and subtle visual cues to connect with the audience while maintaining a cohesive look.
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National Interior Designer Day
This post features quotes from both the CEO and Director of Design for National Interior Designer Day.
The goal was to celebrate the profession while reinforcing the brand’s expertise, using elevated visuals and thoughtful typography to showcase leadership insights in a clear, engaging way.
Data That Tells a Story
Drove measurable growth across all social platforms, achieving a significant percentage increase in interactions, reach, and 3 second views through strategic content planning, targeted campaigns, and consistent brand storytelling.
ADvertising
2026 Best of Loudoun Competition
This campaign supported the firm’s participation in the 2026 Best of Loudoun competition, aiming to boost voter engagement and brand visibility. Deliverables included a print ad (shown here), handout with a QR code for quick access to the voting page, digital ads, Google campaigns, social media posts, and targeted email outreach. The design prioritized clarity, ease of use, and strong brand presence, aiming to simplify the voting process while also strengthening client connection.
Back of Mailer
Front of Mailer
Home & Design excellence magazine
This is a print ad designed for the Home & Design Special Edition Idea Book, magazine publication showcasing award-winning projects.
In addition to designing the ad, I also supported the award submission process for the featured project, which ultimately received recognition. This piece reflects a combination of strategic storytelling and refined visual design, crafted to celebrate the firm’s achievement while maintaining a high-end, editorial aesthetic.
Hello, Neighbor!
This is a print mailer designed for the company crew to hand out to neighbors while out on jobsites.
The purpose of the mailer is to further increase brand awareness and recognition while also explaining the types of services offered. A scannable QR code takes customers directly to the company website for more information.
Loudoun & Fairfax County Home Show
This campaign included a digital advertisement, 33×86in banner, and email campaign to promote the company’s presence at a local home show. The goal was to help direct potential customers to the company and increase awareness while maintaining consistent branding.
Photography
